Social Media Marketing

Fundación Progressio Ecuador

Fundación Progressio Ecuador is an Ecuadorian NGO that emerged after the pandemic. As the Communications Consultant, I contributed to the creation of a communications department and managed the communications team. Some of my duties also included helping the NGO have an online and social media presence.

  • Content Calendar Planning

  • Social Media Copywriting

  • Website Copywriting

  • Social Media Strategy

  • Optimizing Social Media Accounts

During the pandemic, a family member in need of money started selling baked goods through WhatsApp. I suggested I could help her showcase her products on Instagram. Me and my sister, who is a graphic designer, worked on the branding image for the bakery shop. Once that was done, I was in charge of:

La Celina Bakery

  • Styling & Photography

  • Social Media Content

  • Social Media Copywriting

  • Community Management

La Barra Espaciadora

During one of my internships with La Barra Espaciadora - an Ecuadorian digital media focused on human rights and culture- I was in charge of:

  • Photography & Live Streaming

  • Social Media Content

  • Social Media Strategy

  • Social Media Copywriting

  • Community Management